Coach Outlet

Different of COACH logo
1, factory shop logo are relatively simple, basically COACH letters, some printed and some handwritten

2. Collection (boutique) shop logo looks more, some also letters, some carriage. But the logo is not exactly the same carriage Oh, although coach (official website, store, bag) carriage logo are rope whip forward, but I did find kind in which the whip rope forward and backward.
The so-called factory outlet stores, in fact, sits Outlets, the domestic general transliterated as “Outlet”, in English, means “the way out, outlet, the outlet” means, in the retail business through the sale of brand-name college means season , off the shelf, broken code goods store – a large shopping center in the United States has a hundred years of history, is currently the nation’s nearly 300 large Outlets, usually far from urban areas, but accessibility to low discount sales genuine merchandise. Shopping Outlets, in recent years, many Chinese tourists to the United States became an important part of travel, or even the main purpose.
Although this collection of dozens of brands of outlets, such as Reebok, Nautica, Tommy, Calvin Klein, etc., but Chinese tourists generally toward the Coach Factory away.

These cost between one hundred to two hundred US dollars, ranging from bags, so that Chinese tourists shouted cheaper. Coach in China,the price range at more than two thousand to four or five thousand yuan. In this case, the price of US factory outlet stores probably only about one third of Chinese price! No wonder our fellow came here one shining eyes, pick up the goods.
No Chinese store sales staff, but they will say simple Chinese, holding calculator, introduced from the price, discounts to clearly and logically, there is no language barrier. The waiter said that everyone purchase 10 package, the iconic Coach Logo Logo and no individual 5. If limited to purchase, then, if every Chinese person to buy to take home dozens, it would not impact the domestic stores business?

Coach factory stores

How to sell goods of COACH FACTORY STORES?
Its goods are on the shelves, chosen at random, like supermarkets,everyone selected for their goods, and sometimes you will find shelves, the floor has a price tag and Material Description ( maintenance) cards fall, but which is also we need. Also I would like to inform you that a lot of wallets are not material specifications (maintenance) cards, sometimes the price tag placed inside the bag of cells, not necessarily with the hanging. In addition to stress that I bought a bag COACH factory stores for several years, the metal part of the store all the bags are useless wrap (except counters), which I have seen, and are only, too, the sales staff will each package wrapped in paper with COACH LOGO to guests, I will tell them to help the small-ticket in your bag grid, they are willing to accept. If you buy online, some have metal paper protection.

It’s cheap goods has been established, but sometimes plus 20% 30% OFF, (30% OFF very small) but you do not necessarily know when there are special minus 20% OFF, sometimes it will have e-mail notification sometimes not, when you drive two hours to go to the shop to know not, you can only accept, that is, when potential buyers on more expensive than people, and when you call to ask, the clerk will tell you today, tomorrow? The clerk will say: Day By Day. Some other items often adjust prices, that is, increase. In particular, 30% OFF, it will put most of the price increase.

What kind of store for COACH FACTORY STORES?

COACH sales channels in the United States is different from China, China currently only counter, the United States there is a counter and factory stores two channels. COACH FACTORY STORES literal translation is COACH Factory (direct marketing) shop, is different from the counter stores

(boutiques), the store’s goods divided into two categories:
A class of models is designed for factory shop and design funds, which account for a large part. And these products with a Num F. Usually no URL for factory store, but recently there has been limited time available website, only for invited guests COACH online shopping.

The orders received at the plant site may be a bit small flaws,but there are big problems can be returned. So after receiving the package we will open and send you a check.
The other is counter COACH shop / official website of the goods style, these models are usually three months to convert the new (hot color color models excluded), or with a different color, three months or so there will be more goods Go COACH FACTORY STORES for special, (but a lot of the time, the domestic counter is hot it ~) These accounted for a small portion, sometimes not. No F in front of those counters paragraph number, but sometimes it plus F on small ticket issued to the factory after the discount shop. So some different numbers, but it is the same model.

why coach made in China

As a former Coach toil paid off people, I can answer this question. First, do not show any strange origin of China, Vietnam and so different. Coach before this year most of the plants are located in Guangdong, Fujian, and Zhejiang and other places. Dongguan, which has its two largest Canadian producers. From the recent start, because the mainland wages rising, Coach slowly transferred to Southeast Asian countries, including Vietnam, the Philippines and Indonesia. But don’t think that quality produced in China poor than produced in other Southeast Asian countries.

Coach Manufacturing in China has been very mature, Coach for craftsmanship, quality requirements in the luxury goods industry is relatively high. And its raw material is divided into three parts, leather, cloth, metal. Metal is what you see in the metal parts. Leather, mostly from Korea and Italy, a small part from Qingdao, China. Cloth, process more complex high quality from Korea, and the rest mostly from Jiangsu and Zhejiang provinces. The basic metal are produced in Guangdong, in part by the South Korean production. Tell origin is not based primarily on the best way is to go to the store to identify the identification.

Coach can be devided into sub main and secondary lines, generally discounted products for the Vice-line, that is, we often see the bad street. Vice-line follows the main lines of the old multi-design or design changes with the material, with a relatively low cost to build large sales. Coach is now the largest consumer groups is China, the luxury goods industry can be considered cost-effective. Really want to chase fashion without subtlety are advised to see the official website of popular models, where Coach really good goods. Finally advise not to blindly follow the trend of luxury goods, the election of a classic, you can use a long time.

About coach bags

COACH is one of the US longest and most successful brands. COACH on behalf of the most acclaimed American fashion innovative style and

traditional practices.COACH durable quality and exquisite craft has a good reputation in the female consumer. In leather design known as

COACH, founded in 1941, it started just one in the attic of the home studio by 6 craftsmen hand-sewn stitch the leather to complete. 1962,

the brand founder Miles Caha inspiration from traditional American baseball glove, the original coarse solid baseball glove leather becomes

soft and full of shiny, durable leather tanning, the birth of the world’s first COACH bag.
Coach customers usually to describe Coach products with the “solid, practical.” Coach has been proud of high quality, trust is the core of

the brand.
Coach has been fashionable design, style is both elegant and noble, yet stylish sense of firmness and flexibility, by many stars of all

COACH since 2000 officially listed stocks, in 2004 it won second place in the market boutique market share in Japan, in hot pursuit after

the classic brand LOUIS VUITTON.
Since cheaper 3-4 percent of the price than other European brands, with exquisite texture and younger appeal, let COACH successfully

established a “readily available luxury boutique” image!

Some aspects to tell you how to distinguish coach bags–B

3. tag, dust bag and other accessories

  I can very clearly tell you whether Counter bag or COACH factory stores, will have a shopping small ticket, tag, there will be some dust bag for factory shop,

some do not, for the following reasons: If the bag Num without F prove originally produced later this bag belongs counter sales, but did not sell last season, into

the factory shop at a discount, so the original bag, there will be some accessories, which including the dust bag, and the bag Num band F prove it is to be self-

produced in the factory store sales, so no dust bag gift. If you notice bag Num band F, such as 19228, and baby accessories are described in dust bag, then you

think twice. Some buyers are always entangled in the small ticket, think there is a small ticket genuine, no small ticket would not, I hereby give you an insider

revealed, many bags are not genuine, but a small ticket indeed true. For the following reasons:In the United States,they told me that sometimes the United States

can see the door OUTLETS sell shopping small ticket scalper, tickets are really in their hands vote, but basically are Chinese, because they know that the United

States on behalf of the country is very hot, and many Chinese buyers the most attention is shopping small ticket, that there is a guarantee with a small ticket, you

can be warranty, free maintenance and so on. Sometimes we will receive some information from strangers, who will ask COACH, GUCCI, LV, etc. brand of store receipts.

Some buyers reaction similar situation with me. He said that work on the package to see that is not very delicate, feeling is false, but shopping small ticket

indeed seems to be true for me how to identify. You now understand that after some frustration, right? Indeed we are helpless. But I tell you now say is that we

should not too entangled in the ticket, this is not an effective way to identify the authenticity.

4.COACH factory store bags

   COACH factory shop is the same with the counter into the bag as online and offline sales, sales of the line is that we are aware OUTLETS (Outlets) COACH FACTORY.

Whether online or offline sales price is the same, but online sales below $ 150 per order , COACH official will be charged 8.5 dollars in the United States

shipping. While online sales are basically using a credit card purchase, each credit card can buy only 10 commodities, offline sales per person per day can only buy

five products. There is a very interesting phenomenon, some purchasing seller would have hired a lot of people and drove more than two hours to OUTLETS (because

OUTLETS basically in the surrounding major cities, away from residential areas have long distances, but also on the highway only You can start to). Hire these

people, go buy a pack, each bought five, came out after changing clothes make-up to avoid staff see it, then go buy a package, it is funny, huh, huh. You can

imagine how much it costs. These sellers are basically purchasing some large businesses, there is great demand for the purchase, so they naturally will high price,

if you see some buyers credit is high, favorable rate is also good, package price is relatively high, and that is basically fall into this category, you basically

can buy their bags, although more expensive, but at least you can guarantee is genuine. One reason the price of a stock, I believe we will understand. (Here,

however, please note that due to centralized purchasing bags are, so they basically are not attached store receipts, because many bags are playing in the same a

bill, they can not tear to every buyer , but then if you choose to provide shopping small ticket seller, that you think twice!).

5. Select sellers tips

COACH bags in the United States has not spread to a month you can buy hundreds of bags of the same style point, because COACH official who is also a lot to buy a

bag limit. I observe there are many sellers sell the same style every month dozens or even hundreds, which for me is to see people in the industry feel very funny.

There are some styles COACH official would have no new goods, and in the COACH factory stores can not buy, but there are many sellers and then sell this level is

considered a hardcore style, although this style look good, but I can guarantee 100 % are fake. The reason is simple: in the United States can not buy, the official

is not out of the goods into the where? If you want to ask, how to check whether your fancy bag has no new goods in the United States, you can go to the official

website of the United States COACH and COACH factory stores online sales inquiries, if these two online sales channels are not see this package you want to buy, the

quality of those bags seller I mentioned above that I was very suspicious.

Some aspects to tell you how to distinguish coach bags–A

1. Consumption Tax

  As we all know, every US state of consumption tax, there will be differences, in general, the more big states, prosperous state, the higher the population density

of the state excise tax, so that the state is also the largest Chinese. The United States does have a tax-free state, but few of those Chinese state, which I

believe we all know the truth, (not the bustling place who are willing to go). Xiaoyuan relatives living in Los Angeles, California, the city that everyone is

familiar, very busy, you can buy almost any big names in the world, (excluding China cottage brand). So here is about 0.9 higher consumption tax. So when choose on

behalf of the seller may ask state-owned, to understand local state excise tax. This is very helpful for you to judge the authenticity of the bag.

2.COACH counter bags

   COACH bag on the counter to sell is now COACH counter official website synchronization. While the United States COACH counter the official website, you can also

see in the country, above all bag counter price. After you understand the consumption tax, we can calculate their own bags at actual sales prices. COACH counter

bags sometimes have discounts, usually in some large festivals, when the United States and the lowest discount we’ve learned is about 75-85 fold. Then a low

discount we really have not seen or heard of. So this time is critical, you can now basically counted the lowest possible purchase price in the United States, you

are not necessarily very accurate count, but has been pretty close. This time you when you select seller, you can exclude some even lower than your calculati.

   This move is the price move, then the style trick, if you saw the bags which couldn’t been found in the United States COACH official website, it means this bag

has out of the shelf in the United States COACH counters. There may be two cases, one this bag has been out of stock, COACH official has no new goods, and second,

this bag has been the quarter, down into the COACH factory store discount sales. This is critical when you see this bag in the Seller’s Store, and nearly a month of

high sales, then I think you can now consider him ruled out. If you see him high praise rate, it is to buy, then I can only tell you if you are not so concerned

about the authenticity of the bag, you can buy a high imitation, after all, genuine imitation bags and bags discrimination has become increasingly difficult. (I

have a friend in Beijing spent around RMB 1W high imitation of a Hermes bag, saying she did not tell the truth, I did not know she was high imitation of that

section, because she wanted that edition is the world’s limited, can not buy, only a high imitation, really good work, it is difficult to distinguish).

Coach series introducing

Coach bags, American fashion with its innovative approach known around the world, Coach bags, again simple, durable style features to win consumers, their products

always maintain a high level of quality of materials and workmanship, even farther in the future laid a good foundation. Coach bags have a lot of series, each

series are countless people watching,

Frist, AVERY Coach bags of series

CoachAVERY series of bags, which can be fully demonstrated in the style of American fashion classic design on each bag, simple, without any exaggeration factor.

Each bag is equipped with a classic metal jewelry show its noble Coach brand. This series of
Coach bags, especially for successful women capable, you can better bring understated elegance.

Second, Kristin Coach bags of series

This series of Coach bags, bold and innovative design style, all finished is another kind of design realm. Each bag, its design is full of charming beauty of a

woman, a very different style of carving patterns, so many women sought. Work in every detail
perfect on the requirements, so that the Christian family’s Coach purse gives unlimited imagination.

Third, Madison Coach bags of series

This series of Coach bags, and fashion is to actually use two elements to maximize the classic simplicity of the exterior design, into the small part of the fashion

elements, making Coach bags, whether at work or when various dinner parties are able to handy faction at any time can elevate your taste.

COACH bag just bought a week of PVC fabric dye to color!

Coach is a leading US luxury bags, because it had good quality and price of civilians and many consumers alike. Many people buy a Coach bag will go back after a period of time with a little dirty, but do not know how to clean, here I collected some relevant information, give us a reference.

Under normal circumstances, if the situation is not serious staining purses, you can try to do the cleaning with toothpaste. Select ordinary toothpaste, squeeze on the site stained with the usual brush gently scrub, purses will soon be able to get rid of the problem.

You can use a neutral foam cleaning agent (pure white foam kind). Wash bag in accordance with the usual method.

If there are purses how to clean stained problem, you can go directly to the store to buy dyed leather medicine, according to the requirements of the specification , then use a little shoe polish and the like, can help restore its original color purse.

Purses prevent staining, You should always pay attention, beyond the water, sunscreen, fire roasted, you can also take a formaldehyde (30% concentration) melts in 3 parts water, this aqueous brushing bags, dry then apply insect glue (a shellac, the alcohol 10 parts), so it is easy to reduce staining.

Coach change its business mode

Victor Luis, chief executive of Coach, said the company plans to stop the sale and close the poor performance of the stores, will focus on product design and product quality.

Coach is trying to fix the business model. Coach committed a classic mistake, that is, the use of brand reputation fell into many of the rapid development of the retail brand common trap: business rapid expansion, a large number of stores, the use of discount to retain customers. The end of the negative effect is that consumers will no longer pay for the price of $600 Coach handbag.

“Coach is a typical company that has been successful,” says Helgesen Hkon, a retail analyst. Its products have become ubiquitous, it is as a luxury for most unacceptable things, exclusive luxury concept has gone. ”

According to Morgan Stanley, said, now, Coach take 17% share of handbag market in the United States. Two years ago, it accounted for 24% . However, the company is trying to correct its error. Coach has been in the decoration of the store, to reduce sales and provide the new design. These efforts seem to have worked well. For the Coach brand, the recent quarterly turnover fell by 9.3%. Compared to last year, the company’s two digit decline, has improved.

Coach online service

Coach has a low-key line import electricity supplier shopping platform, including handbags, men’s bags, small leather goods, jackets, shoes, scarves, watches and jewelry are available online sales, landing the site found no difference in the store , at the beginning,the shop offer two men Wang autographed package, will also launch new products through monthly strategy to attract consumers, experts say, the luxury electric providers in the country to open import primarily as a line add the offline channel.

Coach online Shop In addition to selling merchandise, but also provides a one-year warranty, service and VIP exclusive benefits, there is no difference with the line stores, in addition, consumers are entitled to purchase any products Free gift wrapping and mainland China, free delivery service, as well as 7 days return and money back guarantee. Meanwhile, Coach side said, the shop accepts cash on delivery, Alipay and major credit cards and other payment methods.

In fact, last year to celebrate the 70th anniversary of its establishment, Coach has been testing the waters of online marketing in the Chinese market, understand what price of the product is more popular, website click-through rate data. For self-employed shop, Coach responded that, the self-built electric providers on the one hand to provide a consistent service to customers the store, on the other hand also facilitate the provision of genuine and services have not yet set up shop in the local consumer. In addition, the brand represents, self-built electric business platform conducive to control web design content, merchandise management, better grasp of commodity performance, customer requirements and preferences, provide more flexible service.

Coach history for female handbags

In the 1990s, professional women’s dress style has changed, the fashion style, leisure gradually replaced the traditional serious and formal suit, old-fashioned briefcase also began to change into the forefront of handbags. Also at this time, from the European mainstream brands, like LV, Gucci have entered the United States market, these luxury brand design fashion, bright colors, and continue to launch new models.

With the change of times and competition, the performance of COACH handbags started to remain stagnant. BusinessWeek has commented: “coach handbag durable, but hidebound, is an exiting popular brands.” Survival crisis prompted coach change, 1995 appointed chairman and CEO Lew Frankfort, make the determination to change.

In 1996, designer Rhett. J Rakoff joined the coach handbags, served as Executive Creative Director of product design,led coach completed a series of high-profile product innovation. In order to better to show consumers their own products, krakov also vigorously reformed coach stores design style and display rules. Before 2000, the coach stores looks like a library, krakov make the main colors changed white, with a bigger, brighter display space, through the window of the street can see coach handbags launched new products.

While at the same time, in order to meet every month new goods shelves, coach handbags all stores will according to the requirements of the headquarters,adjust product display, collocation and new style handbag coincides with the accessories, such as scarves, wallets, even store music also need to replace the timing.

Coach brand identify

1.the logo design style is very simple: COACH leather design is very simple, usually only the appearance changes,the leather surface does not have much decorations . 2, timeless: just like jeans, COACH also very consistent with the spirit of America, the more time you use, the better to see, a good mix of convenience features. 3, items array: COACH’s product range has more than one hundred kinds, handbags, briefcases, belts, wallets, travel supplies and recent fall of 1996, but also try to launch menswear collection.

Throughout the core competitiveness within decade of coach development, we can see that it has three core competencies: price positioning, fashion design and marketing channel advantages. After these three advantages to effectively integrate, just let COACH this brand announcement “resurrection.” When the original price positioning to COACH positioning, CEO flange Kefu’s opinion can be described as “sharply”: “entry level luxury.” The initiative is the most lethal, COACH almost as half price with its competitors such as Louis Vuitton, Gucci and others. This move played an immediate effect.

Coach dream

Once you talk about coach outlet,you may not firstly have a dream to say something about it.So we will keep it as a single sign to make us remind something.Sometimes,we need to get ready for the words we want to say,but if we say out,we will regret.Because we are not ready,for the sake of coach handbags.We are not only get the courage from it,but also we have our thoughts.

If you want to make people believe something,you say it.If you do not want people realise you are the master of what you saying,you just keep people fooling around.But just follow your heart.Like Coach bags,they always make you happy,not fooling you.We will make you feel like you are the one by our own efforts.

Yes,coach brands is always loved by young ladies,because of their colorful outlook and also because of their concept.Whoever knows what other brands may take to,but just choose one and be ready to it.Even sometimes we can not realise what we are doing,we just want to say something,do something,then just do it,just say it!

To see coach in fashion week

Since the former creative director Stuart Vevers come to Coach in 2013 in charge of the brand has been weakening its image to bring people the impression that the American middle class and instead show a more youthful, avant-garde and high-end features. Coach participated in the February 2014 fashion week, eager to show the full spring coats and accessories products, and the next, it will introduce more excellent works in the autumn. Although these works displayed help brands get the attention of the fashion industry, but actually to store merchandise is relatively small. With the creation of luxury products, Coach hope will be able to change the status.


According to reports, this fashion show venue will be located in Chelsea High Line, the entire process will be broadcast live simultaneously in Coach official website. The audience will buy in the next year to Vevers Coach 75 anniversary of the 2016 spring collection Bag design.


For Vevers, this is his design work in the third quarter, he said the design consistency is very important. “Because Coach clothing is very important topic, and we try to lead the application and presentation of the attitude of some materials.” Wool and leather are the main raw materials used. He re-enable the popular wool products series “Urban Hiker” , and in the fall of 2015, which lead to a new height, including ride, collar, pocket wool and leather coats, brown suede jacket even on smooth black leather motorcycle jackets are free to use with this material.


“I really like wool, because it is very simple for me, this is a very simple raw materials, at the same time I feel this is linked to the way Coach and luxury goods. “he said.

2016 annual sales resume growth?

For fiscal year 2015 performance, Coach VictorLuis CEO, said: “Last year, a comprehensive plan to revitalize the brand and the development of business in the fourth quarter and full year performance has made progress and made the implementation of these strategic initiatives. They were in line with expectations. ”

It is from the LVMH Group’s Spanish brand Loewe leather goods and high fashion StuartVever hired as its executive creative director, who worked in Mulberry, BottegaVeneta, Givenchy and other brands LouisVuitton work, Luis indicate fiscal 2015 Coach has been successful in multi-channel distribution network introducing StuartVevers design of products.

Meanwhile, Coach in this year to $ 574 million acquisition of the design and manufacture of luxury brand shoes StuartWeitzman from private equity firm SycamorePartners hands, Luis said it was Coach “an important step to take the multi-brand enterprises, expected that the company will add a new the growth momentum. “

Coach series

First, AVERY Coach bags of series

Coach AVERY series of bags, which can be fully demonstrated in the style of American fashion classic design on each bag, simple, without any exaggeration factor. Each bag is equipped with a classic metal jewelry show its noble Coach brand. This series of Coach bags, especially for lady capable of success.

Second, Kristin Coach bags of series

This series of Coach bags, bold and innovative design style, all finished is another kind of design realm. Each bag, its design is full of charming beauty of a woman, a very different style of carving patterns, so many women sought. Perfect requirement at work in every detail, so that the Christian family’s Coach purse gives unlimited imagination.

Third, Madison Coach bags of series

This series of Coach bags, and fashion is to actually use two elements to maximize the classic simplicity of the exterior design, into the small part of the fashion elements, making Coach bags, whether at work or when various dinner parties are able to come in handy at all times be able to elevate your taste.

Three steps to clean out coach bag

Coach bag cleaning of the one: Cleaners

It is better to use special bag cleaners, also known as cleaning agents. If there is no special cleaner bag, then you can go to the counter to ask where the relevant purchase. If there is no special cleaner bag, then use detergent, but do not use too much of the kind of stimulus, not excessive. Some people also use toothpaste to clean, the effect is very clean.

Coach bag cleaning of the two: a soft toothbrush with a soft cloth

After cleaning the Coach reflect some consumers have played plush in canvas bag, this is the wrong cleaning tools, or too much force. Pay attention with a soft clean cloth or soft brush to gently brush, brush a few times to clean.

Coach bag cleaning three: Do not water

Some consumers in order to facilitate the easy way, directly to throw Coach bag in the washing machine, we can imagine, how much damage. If you want good maintenance in Coach bag, then, try to avoid using the washing machine. Also, when cleaning Coach bag, you do not need to have the whole bag in the water, just need a little bit of cleaning it. Note cortex part not wet, even stained immediately wipe clean.

Coach history–

COACH was first established in 1941, is jointly run by six leather master cobbler family, and is America’s oldest and most successful leather products companies. Since then, COACH unique craftsmanship and high-quality production is quite particular about the quality of customer favor.

It is said, founder of coach Miles Cahn was originally produced inspiration from a pair of conventional baseball glove. He found that the more you use the more smooth baseball glove, so he learn his techniques, and after careful processing, the durable baseball glove leather becomes soft and durable. This presents a charming natural leather lines, and does not require complicated maintenance skills, but also to maintain the original appearance.

Today, after half a century, COACH leather factory is still the responsibility of the exquisite art of leather master, most of them have more than 20 years experience in leather, leather craft full of love and professional, therefore, for every COACH master cobbler terms, COACH is not just a brand name, it is their painstaking efforts and heritage.

coach in China

In fact, according to media reports, since 2000, Coach put over ninety percent of the plant to the relatively low labor cost countries in Asia, the vast majority in China. And the next year, Coach’s consolidated gross profit as high as 64 percent, more than 62% of LV, then it is all the way jumped to more than seventy percent in recent years!

But why Chinese sales price but considerably more expensive than the sales price in the United States? Of course there have factors of the Chinese government’s high taxes, such as customs duties, excise duty and VAT, but to a greater extent because of the pricing in the United States. These packages produced in China, accessories imported from the United States. Finished in the domestic production, first shipped to the United States inspection, and then sell them back to China. US headquarters in pricing, will social culture, consumer habits, behavior characteristics and other factors of consumer groups in various countries, long-term in-depth investigation. They found that Chinese consumers want through the purchase and use of high-end brands of merchandise to highlight the identity, or the pursuit of well-known brand of unique products to make themselves appear more confident. Therefore, the price is low, but not the easy way out.

Consequently, we see such a result: one skilled Chinese workers labor at low prices for American brands greatly reduce the production costs, on the one hand the rapid rise of the Chinese market and its leading global highest price bring excess profits for American brands. Two factors are added, the United States brands grabbed more than 70 percent of the profits. Chinese people in the production and consumption hit “two jobs” for those foreign brands. ʱ??